In 2020, after over a decade of successful sales of the “Dizzle” a signature cocktail at Myke Dizzle and partner/Co-owner Tyrei Lacy’s GS Sports Bar Restaurant & Lounge in Los Angeles, the Dizzle Brand LLC was born. Industry tastemakers and frequent patrons, Livio Harris, a 30-year Music, Film and Television Professional, and his partner Chris Roker, also a 30 Year Promotions and Marketing Executive, urged Myke to bottle his bar favorite Dizzle, Myke agreed, and together they activated plans to bring the original island-flavored liqueur to retail shelves, bars and elite parties worldwide.